Christmas is almost here and it's time to spend my money, the one I have and the one I don't have just because coca cola invented a fat guy with a beard that gives gifts to everyone.
Not just that off course but this is no place for religion or beliefs.
Anyway, just kidding here... sorted my gifts, just a few for the ones who will be with me during the festivities. And that's it.
Obviously none of this nonsense:
Right, back to my course hmmmm.... yeah! SEO and Copywriting.
First of all english is not my mother tongue as the very few who, might have accidentally found this blog and actually read something, already understood, so it was a little bit hard for me to write something about Taskly that could later be used on the website to make people sign-up.
But here are some examples:
- Logo
 |
On the logo: Having a face or some sort of animal as a logo might help potential users relate to the product with some sort of feeling. A dog can give the idea of loyalty, friendly, “always there”, buddy, companion, trustworthy.
|
- Tagline
- The app that works with you.
- Unique value proposition
- Taskly will help you get rid of distractions, be more productive and get things done.
- Sign up form plus written benefits/Call to action button.
Be in control of your day. Be productive. Be more.*
*30 Day Full Feature Free Trial. No payment info needed.
Enter email address: ____________
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You guys get it right ? Copywriting is all about the text that will be visible on your website or application. It is used to educate the customer about the product you are selling, and off course, to help sell the product. This can mean, buying directly like in a e-commerce website or simply converting users by making them sign-up to your service. Converting users! very important.
The other part of the week was dedicated to SEO. For those who are not familiar with this term SEO means search engine optimisation. And what it really means is, the way a search engine "indexes" or saves our page into his results so it will show up when someone is looking for something that you are offering. You should think about this when writing your copy for the website because the text in it will have an impact on how your website ranks in these search results. SEO is a world and I am far from being an expert so do some research about this topic if you are interested.
Resources like Google Keyword Planner are always a good place to start.
That is it for this week guys!
See you next week :)
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